The Original Amateur Hour

The Original Amateur Hour

U.S. Amateur Talent, Performance, and Variety Contest

The Original Amateur Hour was first heard on New York radio in 1934 as Major BowesOriginal Amateur Hour. The following year it was programmed on CBS Radio, where it remained until 1946 when Major Bowes, the program’s creator and host, died. Two years later, the program was revived on ABC Radio and on DuMont Television, hosted in both media by Ted Mack, a talent scout and director of the series under Bowes. The radio and television programs were originally sponsored by Old Gold Cigarettes, represented on television by the famous dancing cigarette box. During its first season, Original Amateur Hour was a ratings sensation, and although it never equaled its initial success, its longevity is testament to its ability to attract a consistently profitable audience share.

Bio

Original Amateur Hour lasted on radio until 1952 and on television until 1970. The television version was ultimately broadcast over all four major networks during its long run, eventually settling in as a Sunday afternoon CBS feature during its final decade of production.

The format of the program remained virtually unchanged from its premiere in early network radio. The show was essentially an amateur talent contest, the nonprofessional status of contestants thus distinguishing Original Amateur Hour from Arthur Godfreys Talent Scouts, which also ran during the late 1940s and early 1950s. Contestants traveled to New York’s Radio City from all parts of the United States to sing, dance, play music, and participate in various forms of novelty entertainment. Those who passed an initial screening were invited to compete on the program. Winners were determined by viewers who voted via letters and phone calls, and winning contestants returned to compete against a crop of new talent on the next program. Between amateur acts, Mack conducted rambling interviews and shared corny jokes with contestants. Contestants who won three times earned cash prizes, scholarships, or parts in a traveling stage show associated with the program. In 1951 five such shows traveled about the United States.

While most contestants fell back into obscurity following their appearance on the program, others went on to successful professional careers. Stars who first appeared on television’s Original Amateur Hour include ventriloquist Paul Winchell and pop singers Teresa Brewer, Gladys Knight, and Pat Boone.

Original Amateur Hour offered a shot at fame and fortune to thousands of hopeful, would-be professional entertainers. As such, it represented a permeable boundary between everyday viewers and the national entertainment industry. The program’s general appeal, reliable ratings, simple format, and low production costs have inspired many imitators in television, including the Gong Show (which resurrected the notorious rejection gong, not heard since the Major Bowes’s radio broadcasts) and, more recently, Star Search.

See Also

Series Info

  • Ted Mack

  • Dennis James

    Roy Greece

  • Ted Mack, Lou Goldberg

  • DuMont Television Network January 1948September 1949

    Sunday 7:00–8:00


    NBC
    October 1949January 1952

    Tuesday 10:00–11:00

    January 1952September 1952

    Tuesday 10:00–10:45

    April 1953September 1954

    Saturday 8:30–9:00

    ABC
    October 1955December 1955

    Sunday 9:30–10:00

    January 1956February 1956

    Sunday 9:30–10:30

    March 1956September 1956

    Sunday 9:00–10:00

    October 1956March 1957

    Sunday 7:30–8:30

    April 1957June 1957

    Sunday 9:00–10:00


    NBC
    July 1957September 1957

    Monday 10:00–10:30

    September 1957December 1957

    Sunday 7:00–7:30

    February 1958October 1958

    Saturday 10:00–10:30

    CBS
    May 1959June 1959

    Friday 8:30–9:00

    July 1959October 1959

    Friday 10:30–11:00

    ABC

    March 1960September 1960

    Monday 10:30–11:00

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